3rd Edition

In this Edition:

“Pitching to Win”
Pitching is more about avoiding elimination than showing how good your professional skills are. Ewan Pearson takes you through the pitching process and gives you some tips on how to hit the hot buttons and increase your chance of winning.

“Virtual Refreshment”
The development of the GPB VIRTUAL CLASSROOM is going well. We recently added a virtual refresher class to the series. Alastair Grant takes you through our early experiences.

“TV Interviews: Talent or Target?”
Ewan Pearson questions whether you would rather be a rabbit caught in headlights or a suave sophisticated interviewee and explains GPB’s different approach to media training.

GPB Journal 03 Winter 2000


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