Business Development


Nudging Noel Numpties by Ewan Pearson

Thaler was particularly lauded for his work on Nudging, which has provided a much more scientific understanding of how people think and behave when making economic decisions. Whether it’s how to tax the Brits more skilfully, what people invest in, what they smoke, whether they opt in/out of organ donation, or what they buy the […]


Leadership style, by Lynda Russell-Whitaker

At this time of the year, when Christmas is fast upon us, millions of people continue to celebrate the birth of a religious leader that occurred more than two thousand years ago. Therefore, I have been musing on what for me are the essential characteristics of a great leader, not then but now, in the […]


Squeezing the Satsuma (part 2), by Ewan Pearson

Christmas is a ‘fruity’ time, and so it’s appropriate to squeeze the rest of the juice out of this story, to crack a few nuts and to get the core of the meaty content. For those unfamiliar with our last Journal, Edition 57, it is the hot story of the age: how to win business […]


Squeezing the Satsuma (part 1), by Ewan Pearson

A few of our clients are, with our help, undertaking major drives to further professionalise their Business Development and Pitching processes. Here we share some of our general thinking around the subject, for all of our clients. We have written an extensive paper with some new diagrams to capture some of our latest thinking and […]


57th Edition

Here is our 57th GPB journal. It is packed with a wealth of information and good hands-on tips and tricks from the world of communications, presentations, business development.  Please write back if you wish to comment and  – on behalf of our team of Richard, Alastair, Tim, Lynda and myself – we hope you’ll enjoy […]


GPB’s latest IP session on Business development

GPB’s IP session on Business Development Date: 18th September 2015                  Attendees: Ewan Pearson, Richard Keith Agenda: To review all recent thinking on BD and Pitching IP. To create a new set of IP docs (Word, PPt, pdf) that we can deploy in improving our clients’ abilities to win pitches of all kinds. To have a […]


The Value Equation, by Ewan Pearson

In Berkshire Hathaway’s 2008 letter shareholders, Warren Buffet wrote: Ben Graham taught me that “Price is what you pay. Value is what you get.” Whether we’re talking about socks or stocks, I like buying quality merchandise when it is marked down.1 Being a Scot, I too like buying quality at low prices, and I like […]


Please don’t confuse me. Get to the point. Don’t waste my time.

 “If you use words that the viewer has to process, then they will miss the next three to six words that you say.” This is a quote from Scott Chisholm who, it appears, is the man who coached Alastair Darling’s performance in the first televised debate against Alec Salmond on Scottish independence.   Alastair, ‘as […]


7 Misconceptions of gravitas in organisations

By Tim Farish Recently, we have been working on gravitas with several clients. Some of the common myths are that you have to be male, old, noisy, wizened, senior… or born with it. Not so! Let me begin with some context. And then I’ll explain the misconceptions. I have been coaching senior executives now for […]


Rapport – can it be too much of a good thing?

By Lynda Russell-Whitaker I’ve seen rapport described as ‘trust + responsiveness’, though this is primarily amongst NLP (Neuro-Linguistic Programming) practitioners. One dictionary definition says rapport is ‘sympathetic relationship or understanding’. However, I believe good relationships develop over time and that rapport is an important part of building a good relationship. Establishing rapport starts with a […]