Christmas is a time for stories. The nativity is probably the most well-known story in Western culture. You know you will hear in the coming
It’s an age-old question in the academic and commercial world of communication – what is more important when presenting: the content (that is, “what you
How CEOs use ‘Pub English’ rather than “Managerese” to communicate well to key audiences Do you call a spade a “spade”, or do you call
5 Essential Tips for delivering great Presentations Matt is a client of GPB. We occasionally have the privilege of including articles written by our clients,
Two Routes to Persuasion – Richard Petty and John Cacioppo We know that a successful presentation can be measured under two headings. First, did the
In all departments of a modern business the effective use of language is a potent tool for achieving your goals. We often cite George Orwell’s
By Alastair Grant In the Summer of 2009, Kabul, Afghanistan, a slide presentation was given to the US command. One of those slides has since
We think that the use of Rhetorical Tools is important in the creation of good content. Here we publish in print our favourite one starting
By Alastair Grant We argue that if your audience cannot remember your key messages then your presentation has failed. It maybe the listener, if asked
Obama at the Gate On 19th June, President Barak Obama was back orating in Berlin, five years after his highly successful visit whilst campaigning first
Advice squeezed straight from the experts
